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If you’re serious about your photography and your digital-darkroom skills aren’t every bit as strong as your camera-skills, you’re in trouble!
If you’re a professional photographer I don’t need to spend a whole lot of time telling you how important it is that you master the digital-darkroom these days… that should be a given.
If you’re selling photos online you should already know that photo-buyers expect ‘drop-able images‘ … digital images they can drop straight into their layouts, as-is, no-editing required.
The smallest imperfection can make online photo-buyers look elsewhere.
If you’re selling images to offline Clients, it’s even more important that the images you present to your Clients are absolute stunners. Flat-lifeless images either don’t sell at all, or worse, leave you with disappointed Clients who won’t ever come back.
Even if you’re a purist who’s always done everything in-camera up until now, it’s extremely unlikely your captured images will ever be fully print-ready without a little work. Even images for screen display are going to need some tweaking… no matter how good your camera skills are.
Bottom line, if you’re capturing digital images, you’d better get good with Photoshop!

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